What is e-marketing?
E-marketing or e-mail direct marketing is a promotional campaign intended to sell a product or service, for example an e-mail announcement about special ticket prices or latest products.

Why market via e-mail?
Traditional direct marketing is expensive, and typically returns a 1-3% response rate. It's also fairly difficult to track results.

E-mail direct marketing is cheap and targeted e-mail messages often deliver responses (in terms of click-through links) of 5-15%. And Internet technology makes it possible to monitor on-line responses to your e-mail in real-time.

Advantages of e-marketing include:
	Create an e-mail message that generates immediate action from your targeted recipients.
	Include any promotions, special offers or announcements in every message.
	Tie each promotion to a unique embedded URL and track the click-through rate for each offer.
	Generate e-mail messages containing text, embedded URLs and active HTML.
	Track and view the results of each campaign in "real-time".
	Segment the e-mail distribution list based on any criteria.
	Reap the rewards of a successful e-mail campaign today!
	Design, target and schedule e-mails to subscribers.

Fusion will assist you in creating an effective campaign from start to finish. Use our qualified staff to design a powerful message that generates immediate action from your e-mail recipients. Fusion handles all aspects of the campaign from content and design to delivery and tracking.