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| Getting Brighter - thanks to Kent Tourism Alliance |  |
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| John, come and help us celebrate the launch of the Kent Tourism Alliance, the arrival of a new champion for the county's tourism industry. For the first time Kent will have the critical central marketing budget to deliver campaigns which celebrate the many aspects of Kent as a tourism destination to the domestic and overseas visitor markets. |
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"We all know the challenges that face our industry here in Kent, now is the time to work together. If we fail to deliver a revolution, form alliances, and invest in our customers, our people and our product, then Kent's tourism industry will never realise its true potential. Our competitors have galvanised their forces, we must do the same in Kent or face an uncertain future." Bill Dix, MD of Eurotunnel Shuttle Services and Chairman of the Kent Tourism Sector Group. |
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| You should attend if you're interested in helping strengthen our vital tourism industry. |
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6:30pm - Drinks Reception 7:00pm - Introduction & Welcome The Prospectus - outline of Kent Tourism Alliance's aims and objectives and how it will operate on behalf of the county's tourism industry. Bill Dix, Chairman of Kent Tourism Sector Group The Marketing Plan - overview of KTA's marketing plan for 2002/3. KTA Chief Executive The Region Transmanche Co-operation Programme - outline of the work being done between Kent and Nord-Pas de Calais. Fran Warrington, KCC Questions to the Board - an opportunity to raise issues and questions with the team driving KTA forward. Presentation of Kent Tourism Awards - recognising outstanding service to the tourism industry in Kent during 2001. |
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| Canterbury Cathedral Education Centre, The Precincts CT1 2EH |
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| [map & directions, click here] |
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| You will need to park in one of the city centre car
parks and walk across to the Cathedral.
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| Wednesday, 3rd April 6:30pm - 8:30pm |
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| By sending an email to us via christine.baker@kent.gov.uk |
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| It's important everybody in our industry knows about the event - please tell your colleagues and contacts by forwarding this email. |